Sunday, April 6, 2014

Why ExactTarget Shares Missed the Mark

Although we don't believe in timing the market or panicking over market movements, we do like to keep an eye on big changes -- just in case they're material to our investing thesis.

What: Shares of ExactTarget (NYSE: ET  ) missed the mark today, down by as much as 16% after the company reported earnings with weak guidance.

So what: Revenue in the quarter was $88.9 million, with an adjusted net loss of $0.08 per share. Those results topped consensus estimates, which were asking for $88 million in revenue and a loss of $0.09 per share. Earnings guidance for the coming quarter left something to be desired, though.

Now what: The second quarter is expected to generate an adjusted loss of $0.10 to $0.12 per share, which is worse than the $0.08 per share adjusted loss that investors were bracing for. Revenue should be in the range of $91 million to $92 million, which means ExactTarget will need to land near the high end to meet the $91.9 million that the Street is modeling for.

Interested in more info on ExactTarget? Add it to your watchlist by clicking here.

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